Why Crunches Won’t Fix Your Core And What Can You Do Instead
As an executive mom, you don’t have time to waste on workouts that don’t deliver results. You know that a strong core is essential for good posture, pain relief, and lasting energy, so you maybe trying to fit in core exercises whenever you can. But if you’ve been relying on crunches to strengthen your core, you might not be seeing the benefits you expected or worse, you could be reinforcing poor movement patterns that contribute to pain. The truth is, crunches alone won’t build the kind of core strength you actually need for your busy daily life. In this blog, lets discuss why crunches won’t fix your core and what to do instead.

Crunches Target the Wrong Muscles for Real Core Strength:
When most people think of core strength, they picture six-pack abs. But your core is much more than your rectus abdominis (the muscles that crunches target). It includes your deep stabilizing muscles that support your spine, pelvis, and posture. 
Why Crunches Fall Short:
  • They mainly work the surface-level ab muscles, ignoring the deeper core stabilisers.
  • They don’t train your core in the way it’s actually used throughout the day.
  • They can create muscle imbalances that make back pain and poor posture worse.


Crunches Can Increase Neck & Lower Back Strain:
If you’re already dealing with stiffness, lower back pain, or tight shoulders, crunches might be making things worse. When done incorrectly, they can place extra strain on your neck and lumbar spine, leading to discomfort rather than strength. 

Signs Crunches Might Be Hurting More Than Helping:
  • Your neck feels strained when doing core exercises.
  • You experience lower back discomfort instead of feeling core activation.
  • Your  posture is still suffering, even after regular abs workouts.
A Strong Core = Stability, Not Just Strength
Core strength isn’t about how many crunches you can do. It’s about how well your core supports you in everyday movements like sitting, standing, lifting, and walking. The best core training focuses on stability, posture, and functional movement. Don't underestimate the role of smaller core muscles that sit deep inside the body and can be easily activated. 

What to Do Instead:
  • Deep core activation exercises like dead bugs, bird dogs, and diaphragmatic breathing.
  • Plank variations that build endurance and spinal support.
  • Posture-based core work that integrates stability into daily movements.
If crunches have been your go-to core exercise, it’s time to rethink your approach. True core strength comes from stability, alignment, and mindful movement, not just endless reps of sit-ups. By shifting to more functional core training, you’ll see better posture, less pain, and more energy for your demanding schedule. Engaging your core while sitting at your desk doesn’t require extensive effort—it’s about being mindful of your posture and incorporating small movements throughout the day. By following these tips, you can protect your spine, improve your posture, and maintain core strength even during busy work hours.

HERE is a free guide to '10 Easy Desk- based Exercises To Strengthen Your Core' This checklist is designed for busy days when you don’t have time to leave your seat but still want to feel stronger and more supported. With these simple, discreet exercises, you’ll be able to activate your core and improve your posture without missing a beat.

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MEET SWATI

 
Hi there! 
I am Swati, an Executive Mum Power Coach & Certified Posture Expert

I help mums of young kids working in high-stress executive jobs manage back, neck, and nerve pain, even with low energy, brain fog, and little time to spare. My proven system delivers real relief without stealing hours from your already packed day. The result? More productive professionals at work and guilt-free mums who can be fully present with their kids, instead of being sidelined by pain.



My passion comes from personal experience. I’ve been where you are: in pain, overwhelmed, and exhausted. After two pregnancies in three years, juggling my kids, housework, and a demanding job, I was stuck in a constant cycle of back and nerve pain. The physical load of motherhood added strain to my spine and joints. Meanwhile, adrenal fatigue left me drained, even after 10–12 hours of sleep.

Everyday tasks became a struggle. I was forgetful, foggy, and low on energy. Even as a trained physiotherapist and posture expert, I couldn’t escape my own pain. I stood all day at work, spent evenings on the laptop, rocked my kids to sleep, sat through endless meetings, traveled frequently ... I’ve been through it all.

I kept my pain hidden at work, afraid to speak up. I felt like a fraud, someone who coached others on relief strategies but couldn’t find relief herself. I loved my job and my children, but I couldn’t give 100% to either. Pain was holding me back.

One New Year, I made a resolution: to get healthy, not just fix pain, fatigue, or weight. I focused on reducing inflammation, healing my adrenal fatigue, and reclaiming my energy. Slowly but surely, the pain faded. I lost weight, my brain fog cleared, and my energy skyrocketed. Today, my pain is nearly gone. I feel stronger, clearer, and more in control than I have in years.
And now, I want that for you.

I combine professional expertise with lived experience to support other mums like me, those with young kids, high-stress jobs, and no time for complicated health programs. I’ve helped hundreds of women reduce spinal and joint pain, lift their energy, and clear the mental fog that holds them back.

If any of this resonates, you’re not alone. I’ve been there. I got you, mommy!

Let’s get you feeling strong, confident, and fully present at work and at home.
Are you ready to start? Curious about how this works? Just ask.

Let's DO THIS!
xx Swati
** Executive Mum Power Coach **

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